Chinese In North America(北美华人e网)

注册
发新话题 回复该主题

1#

Marketing for Chinese Lunar New Year: Remember These Shoppin


When it comes to sales, the Lunar New Year is the most important time in the Chinese calendar. Also known as Chinese New Year or Spring Festival, this holiday marks the start of a new moon and is the most significant celebration of the year. It’s usually known as a lucky time for Chinese people, but eCommerce businesses can really prosper too if they get their marketing right.Chinese consumers spent more than 926 billion yuan ($146 billion US dollars) during the Chinese Lunar New Year holidays in 2018. That’s a whole lot more than the total sales produced during the shopping-heavy Thanksgiving weekend in the US. Chinese shoppers spend big during Lunar New Year, so it’s an important time for both brick-and-mortar and eCommerce business owners. Chinese New Year begins on February 5th in 2019 and your business needs to get prepared.
TOP
分享到微信 分享到Facebook 分享到Twitter 分享到新浪微博 复制到剪贴板
agree
0
disagree
0
发新话题 回复该主题